As more analytics emerge from successful Facebook brand pages, it has become clear that timing, quality and quantity of posts are the top three areas to pay the most attention to. Many reports are rather contradicting on exact numbers, but it does seem clear that mid-day posting Mondays through Thursdays is typically best in regards to timing. Quality of the post is key as well. Do not post 20 updates a day just to get in a good number of posts if you really have nothing to say. The balance between these is key.
This article is very insightful and will elaborate on the best ways to strategically post on Facebook brand pages.
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Have you been paying attention to the timing, quantity and quality of Facebook posts for your brand? How do you do it? Share your thoughts by commenting!