October 2015 - POP Creative

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Online Marketing

Ultimate Online Marketing Guide for Local Businesses: 10 Strategies to Get Your Phone Ringing

It doesn’t matter where you are, what time zone you operate in, or where your customers are located. Accessing the global market ultimately comes down to being proactive and having an all-encompassing online marketing strategy. While accessing global markets is … Continue reading

Social Media Marketing

4 Surprising Ways to Increase Your Social Media Engagement

Why do companies see social media as such an important part of building their brand? Well, when you consider just how often Google changes its algorithm, and how those changes can instantaneously drive down a website’s page views, then it’s … Continue reading

Online Marketing

5 SEO Strategies You Can Steal From Big, Successful Companies

Organic search engine optimization (SEO) is a critical part of building a business’s digital brand. It helps to position your company higher in online searches by improving your website’s PageRank. However, it only works if you’re well aware of the … Continue reading

Online Marketing

5 Steps to Improving Your Google AdWords Campaign

Running a Google Adwords campaign is a proven strategy when looking to increase targeted traffic. However, it’s not just a plug-and-play process. There are a number of potential pitfalls that can all but destroy your digital advertising budget. However, these … Continue reading

Web Design

Questions That’ll Help You Decide if You Should Redesign Your Website

Your website is an invaluable marketing tool that can generate high-quality leads while lowering your costs of getting new customers. However, while generating leads, and reducing your costs of customer acquisition, are definite selling points, the biggest selling point includes … Continue reading

Online Marketing

Five Basic Rules to Follow When Launching Your Online Marketing Campaign for Your Small Business

Online marketing helps small businesses create a level playing field against their larger, more established and better-financed competitors. However, while the costs of building an online brand are significantly lower when compared to conventional strategies, that doesn’t necessarily mean that … Continue reading

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